Join us and share the fun for our 29th year!
Sharing our Mountain Heritage" The Ashe County Christmas Tree Festival, better known as the Christmas in July Festival, began promoting tourism in Ashe County, NC in 1987 by drawing thousands to downtown West Jefferson, NC each summer to celebrate the local Christmas Tree Industry. Since its beginning nearly 30 years ago, the Christmas in July Festival has undergone lots of changes, but has never lost its spirit! This year's Festival will feature the following:
Free WiFi available in Festival area courtesy of Skybest Communications!
Vendor Parking Disclaimer click here
Keep Your Pet Safe!
The hot pavement can harm your pet's paws. Please think twice before bringing your pet to the Festival.
click here for more!
Pet sitting available this year.
T-Shirts for Sale!
Get Your Festival t-shirts at the Headquarter booth. All sizes $12.00 each.
(this includes tax)
Ashe County is #1!
Ashe County, North Carolina has been named the largest producer of Christmas trees in the United States! Visit the Ashe County Christmas Tree Association to learn more.